1. Think of the idea of a book/an ad
2. Start to believe it will be a very good book/a very successful ad
3. Remember other good books/good ads I’ve seen
4. Google the author
5. Click on the Wikipedia entries for related books, related concepts
6. Open thesaurus
7. Open in new tab a hundred of words, probably
8. Go back to the idea of the book, or the ad
9. Open iPad, play Draw Something
10. If at home, sometimes Fruit Ninja
11. Open my blog
12. Think “So few views, why bother write”
13. Take out a pencil, scribble something
14. Check my email
15. Check Twitter
16. Still clicking on Twitter
17. Go back to the blank sheet of paper, write two or three lines
18. Or draw something
19. Someone send me a tweet, I must check it.
20. Spend more time on Twitter.
21. Check messages
22. Click on blog links
23. Read blogs
24. Look at my (almost) blank sheet of paper, or a blank word document
25. Think
26. Push myself to think
27. Get grumpy
28. Get stuck
29. Get frustrated
30. Write a lot of lines
31. Leave them. Open my blog. Start an entry.
32. Write non-stop. Publish.
33. Come back to the paper. Write non-stop.
34. Get bored of not writing.
35. Write.